March 18, 2022 - (Taipei, Taiwan) The 2022 edition of TAIPEI CYCLE ended with great success on Saturday March 12. Despite the unfortunate limitation of international attendees due to ongoing travel restrictions, the physical show attracted around 13,500 visitors across four days.
This year’s show remained international in spirit, as according to organizer TAITRA, 64 business matchmaking meetings were conducted between Taiwanese exhibitors and buyers from 20 countries including Italy, Japan, UK, Lithuania, Germany, Poland, South Africa, Indonesia, Bulgaria, Spain, India, Israel, France, Austria, Turkey and the UAE.
While the physical show has drawn to a close, its virtual counterpart TAIPEI CYCLE DigitalGo remains open to the public until April 8, providing further opportunities for international networking via business matchmaking sessions and more.
Though international exhibitors were not able to visit the physical show in person this year, physical exhibitions remain an important place for industry professionals to exchange and acquire critical business information for potential opportunities in the global market. Notably, many of this year’s local visitors were from automobile and ICT industries, which may suggest that ICT integration into the cycling industry will be an upcoming trend.
Exhibitor Highlights
This year, the physical show promoted exhibitors and their products with diverse activities including Business Matchmaking, Live Tour-booths visits and TAIPEI CYCLE Live Studio!
Among the first-time exhibitors at TAIPEI CYCLE was the Taiwanese Tourism Bureau, who set up the ‘National Scenic Area Pavilion’ to promote 16 cycling routes and travels in nearby areas. The region of Ibaraki, Japan, also participated in the event for the first time in order to raise awareness of the Tsukuba-Kasumigaura Ring-Ring Road, a scenic cycling route.
OUTDOOR Taipei presented by TAIPEI CYCLE, TaiSPO and Dirty Formosa, provided 30 gravel bikes for test rides, displayed luxury camping equipment and a ‘glamping’ truck, and offered yoga sessions. Thermaltake, an ICT manufacturer, which participated in OUTDOOR Taipei has booked their booth at TAIPEI CYCLE and plans to promote Thermaltake Bicycle, their new brand and service next year.
The Future of Sports Tech forum, meanwhile, invited speakers from MPS, Decathlon Taiwan, Swugo (a startup from the Netherlands), WFSGI, Biji (Taiwan’s sports media) and Smart Motion (a company specializing in smart detection), all of whom shared their insights on innovation from the perspectives of technology, application, and product design. This attracted a healthy audience of more than 250 individuals.
Looking Ahead
TAIPEI CYCLE DigitalGo will run until April 8 and remains open to visitors from across the globe and has attracted over 33,000 visits so far.
TAIPEI CYCLE will organize an international press conference and industry forum in the second half of the year to promote TAIPEI CYCLE 2023, which is scheduled to take place on March 23-25. More details of this will be issued in due course.
For more information, please visit TAIPEI CYCLE’s official website here.
To attend the virtual event, please visit here.
