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eAdventures

POC Launches New Award-winning Myelin Urban Helmet and City and Commuter Collection

release by POC North America

June 21, 2022 - The Myelin is a helmet designed for all cyclists, especially with everyday use and commuting in mind. The ability to simply deconstruct the helmet is achieved thanks to an innovative design and construction.

POC’s new award-winning Myelin urban helmet. ©

The Myelin is our first helmet to be constructed using 50% recycled materials. Behind the helmet’s clean look hides a host of advanced technical and design details that allow it to be separated into individual pieces at the end of its life. An innovative woven fabric shell, no adhesives, and an interlocking construction where each pieces holds the others in places are just some of the features that makes the Myelin easy to deconstruct at the end of its life.

Simple fasteners and the outer fabric shell ties all pieces of the Myelin together, eliminating the need for adhesives or laminates. This makes it easy to separate all the pieces of the helmet from one another at the end of its life. Simply cutting the fasteners allows anyone to deconstruct the helmet, at home, without needing special tools.

A perfect illustration of the novel approach to allow the pieces to be separated individually is the new fit system, which is inspired by the snap fit systems seen in baseball caps. It allows riders to fine-tune the helmet fit very simply and as often as needed. In addition, the straps are made in a single piece that crosses the entire helmet to keep everything secure, instead of using anchors immoulded in the EPS.

The Myelin is a big idea; it is also a wonderful illustration of POC’s ‘Whole Helmet Concept’ where each component and part of the helmet has been designed in a way to enhance the whole. In Myelin’s case the idea is to use our planet’s resources respectfully, to take inspiration from a circular economy approach and to lead from the front with new ideas and innovations.

The Myelin MSRP is $100 USD / $120 CAD – Read more here.

POC’S City and Commuter Collection
Long Live the Human Engine

POC’s new city and commuter collection rocks. ©

What if the solution to many of our modern problems lies in an invention that is almost 200 years old? Using the bike for transport, exercise and recreation may not be new but to unlock its true potential and support everyday riders there’s a need for modern, versatile protection and apparel. Products designed to be at their best in all the extremes.

This is the core of POC’s new collection for city and urban cyclists. Designed for those who want uncompromising protection and material innovation as they ride through the storms, the seasons, or on any path they choose to follow.

APPAREL

The Women’s and Men’s Motion Rain Jacket is at the centre of the collection, the ideal piece when the weather wants to throw everything at you. Whether riding through the city or heading out on the trails, the Motion Rain Jacket provides versatile and durable weather protection thanks to a 3-layer waterproof polyester with ripstop and a PFAS-free DWR treatment.

EYEWEAR
The Avail Sunglasses are the ideal companion. Perfect for use every day, the sunglasses give exceptional eye coverage and benefit from performance attributes. Large lenses provide an optimal field of view, and a grippy rubber nosepiece ensures the sunglasses sit comfortably in place even while making an extra effort on the bike.

With a style influenced by POC’s active heritage, the Define sunglasses are ideal while riding MTB or in urban settings. Clarity lens technology featured in the Define sunglasses controls the color spectrum for enhanced contrast and color definition for clearer vision in the environments you ride in.

BAGS
The award-winning Column VPD backpacks have various carrying capacities to create the perfect storage for the trail or city. Constructed with recycled materials and featuring POC’s unique VPD protective material, the backpack will mold to the user’s body shape with body heat and harden on impact.

The 2-litre Lamina Hip Pack gives the freedom to ride without a backpack yet allows you to easily carry all the essentials for a day on the bike and in the city. Featuring compartmentalized storage for tools, some snacks, keys and a card, the hip pack keeps everything secure and lets you enjoy the freedom of riding.

Read more here.


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