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Webinars May 28: Bicycle Infrastructure & Marketing Cycling Projects Successfully

by ebikes-international.com

May 28, 2020 - Bicycle Infrastructure – May 28 at 10am EST
How is the best cycling infrastructure in cities around the world set up? In most cases, it’s built upon the same design principles. Working from these principes, ensures policy builders of effective use of budget and enhanced road safety for cyclists and other road users.

Bicycle Infrastructure Webinar ©

Get to know these principles in our free 30-minute webinar. Teije Gorris will not only bring you up to speed on the design principles for, but will also invite webinar attendees to share their basic challenges and best-practices on cycling infrastructure.

Will you be there? It’s a great way to get inspired!

  • Join from your home or office
  • We work with small groups, to give each attendee the attention they require
  • Webinar every last Thursday of the month

Register here.

How to Successfully Market Cycling Projects – May 28 at 12pm EST
Often one of the biggest pitfalls of any cycling and active transportation plan is negative feedback due to misinformation. This free webinar will identify barriers to successfully marketing your plan, and ensure your message reaches the widest audience.

You’ve done all the research, worked with the experts, and developed a cycling plan that will make riding a bike easier for everyone. Now comes the time to share the exciting news with your community! But how to do it without experiencing the ever-so common bike-lash?

Often one of the biggest pitfalls of any cycling and active transportation plan is negative feedback due to misinformation. In this webinar, International Communication Specialist and author of Building the Cycling City, Melissa Bruntlett, will walk you through common barriers to successfully marketing your plan, and guidelines to making sure your message reaches the widest audience. Using her experience promoting cycling and sustainable transportation in North America, Europe and globally, Melissa will provide the basic steps to creating a successful marketing and communications plan to get your next project started!

Snapshot:

Part of a series of webinars, Mobycon is excited to bring this interactive content to our audience all over the globe. Presented by Marketing and Communications expert, Melissa Bruntlett, and moderated by Lennart Nout, participants will be led through an examination of the best approach to creating a successful active transportation communications plan.

About: Interactive webinar focused on communications and marketing for active transportation projects

Objective: Learning what makes an effective communications plan, and what to avoid

Duration: 45 minutes, including Q&A

Cost: FREE!

Ideal for: professionals who work with bicycle and pedestrian planning and communications

Register eventbrite.com/e/changing-hea

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