October 26, 2023 - In May 2023, Samuel Benoit, based in Ottawa, became the new Executive Director of Vélo Canada Bikes. Benoit hit the ground running by launching the organization’s Pedal Poll project with only weeks to pull it off.

Benoit has worked to promote sustainability and education in Canada, India, China, Thailand, Ethiopia, Ghana and the United States. Much of his experience has been with bicycles. As a Programs Director for the youth-led environmental organization The Otesha Project, he has developed new systems and increased earned revenues for their signature cycling and performing tours.