$7499 - The Ruff Cycles Ruffian is designed for cruising on the beach while watching the sunrise. It is powered by the Bosch Performance Line CX, providing 250 watts with a 500Wh Powerpack battery. The N330 internally housed gear hub drivetrain from NuVinci lowers maintenance requirements even when in the sand. To increase comfort, 3.0-inch wide Ruffer V2 tires with classic white sidewalls have been incorporated into the design. A huge front LED headlight and rear tail light will help to keep you safe when it gets dark. With up to 90km of range, the Ruffian is the perfect combo of speed, style and utility. The SRP is $7,499.